Make sure you check out the ‘Festival’ cocktail created by top Australian bartender Jason Williams, available now and throughout the summer at the Sydney Festival - Keystone Festival Bar. The mouth-watering cocktail packs a flavour punch with the sweetness and tartness of POM Wonderful 100% Juice, blended with vodka, vanilla, lemon and fizzed with ginger beer. The cocktail is also available at Sydney's Gazebo Bar, The Winery, Manly Wine, Kit & Kaboodle, the Loft and other Keystone venues. To find out more, click on the below link for the Keystone Festival Bar: http://www.sydneyfestival.org.au/2012/Hubs/Keystone-Festival-Bar/ If you are attending the 2012 Sydney Festival, POM Wonderful has the following top picks for the Keystone Festival Bar: Andrew Weatherall & Neville Watson: January 14 Tune-Yards & Jonti: FBi Night: January 20  So Frenchy So Chic: Nouvelle Vague & Moriar: January 19 Be sure to stop by and sample the signature ‘Festival’ cocktail. Ortherwise, try making it at home: Ingredients: 45ml Absolut Vodka 30ml POM Wonderful 100% Pomegranate Juice 15ml Vanilla syrup 15ml Lemon Top up with ginger Beer Method: Shake and strain into a highball glass

Exciting news! We are launching a new delicious addition to the POM Wonderful family! Meet LITE POM - a new, refreshing drink perfect for summer. A lighter, more refreshing version of POM Wonderful Pomegranate Juice, LITE POM is made with real ingredients and no added sugar or artificial sweeteners. LITE POM’s buoyant, crisp taste and low calorie count makes it perfect for the whole family as a healthy alternative to apple juice in the morning, to re-hydrate after exercise, or to be enjoyed anytime during the hot summer months. For health-conscious individuals who watch their daily calorie intake, LITE POM provides the same powerful polyphenol antioxidants found in POM Wonderful 100% Pomegranate Juice, with fewer calories per serving. Available exclusively in the produce sections of Coles supermarkets nationwide, LITE POM is available in two flavors: Pomegranate Blackberry and Pomegranate Dragonfruit (710ml/ $3.95) Find out more here www.pomwonderful.com.au/litepom <http://www.pomwonderful.com.au/litepom>

Trick or treat! What are you dressing up as this Halloween weekend?   Liven up the festivities with this ghoulish POM Red Devil concoction!  POM Red Devil Ingredients 45ml POM Wonderful 100% Pomegranate Juice 45ml Grapefruit vodka 30ml Fresh orange juice 30ml Cinnamon syrup Garnish Cinnamon-brown sugar powder (for rim of glass) Orange zest Instructions 1.              Prepare a cocktail glass by wetting the rim with an orange and then frosting it with cinnamon-brown sugar powder 2.              Assemble the first four ingredients in a cocktail shaker glass and shake well 3.              Strain into the prepared glass and drop an orange zest into the drink

  It’s Grand Final weekend! POM Wonderful has created two delicious cocktails featuring the sweet, tart taste of pure pomegranate juice to celebrate the NRL Grand Finals. Will you be toasting to the Eagle Rock or the POM Warrior? The Eagle Rock         Ingredients ·     45 ml POM Wonderful 100% Pomegranate Juice ·     45 ml Grapefruit Vodka ·     30 ml Orange Juice ·     30 grams Cinnamon ·      Cinnamon-brown sugar powder (for rim of glass) ·      Orange zest Preparation ·      Prepare a cocktail glass by wetting the rim with an orange and then frosting it with cinnamon-brown sugar powder ·     Assemble the POM Wonderful 100% Pomegranate Juice, grapefruit vodka, orange juice and cinnamon in a cocktail shaker glass and shake well ·     Strain into the prepared glass and drop an orange zest into the drink The POM Warrior Ingredients ·     30 ml POM Wonderful 100% Pomegranate Juice ·     22 ml 42 Below Vodka ·     15 ml St. Germaine Elderflower Liqueur ·     15 ml Fresh lemon juice ·     22 ml Triple Syrup Champagne Preparation ·     Assemble the first five ingredients in a mixing glass and shake well with ice ·     Strain into a flute and top with champagne POM Wonderful 100% Pomegranate Juice only contains the sweet, tart juice from California-grown pomegranates and is available year in the produce departments of most Woolworths and Safeway stores nationwide. RRP is $4.98 for 473ml and $2.99 for 236ml varieties.

With Father’s Day this Sunday, it’s time to start thinking about what to do for Dad’s special day and one of the best ways to dad’s heart is through his stomach.  Not only will the whole family love these fun tips and recipes from POM Wonderful, they will guarantee that Dad has the Wonderful day he deserves! Rise and Shine Start Dad’s special day off right with a healthy bottle of POM Wonderful’s pure pomegranate juice. Only containing the sweet juice from four whole pomegranates and brimming with a potent serving of antioxidants, POM Wonderful 100% Pomegranate Juice is the nutritious and delicious way to kick off Father’s Day Spoil Dad from the minute he wakes up with mouth-watering Cinnamon French Toast topped with POM Apple Compote Cinnamon French Toast with POM Apple Compote Ingredients Cinnamon French Toast: 4 large eggs 1-1/4 cups low-fat milk or plain soymilk 3 teaspoons vanilla extract 1/2 teaspoon ground cinnamon 1/4 teaspoon grated fresh nutmeg 8 slices bread 2 tablespoons unsalted butter POM Apple Compote: 1 cup POM Wonderful 100% Pomegranate Juice 1 vanilla bean, cut lengthwise 1/2 cup dried, pitted cherries 1 tablespoon unsalted butter 9 apples 1/2 cup real maple syrup Garnish: 1 cup arils from 1 to 2 large POM Wonderful Pomegranates Powdered sugar as needed Preparation Cinnamon French Toast: Score 1 to 2 fresh pomegranates and place in a bowl of water, break open the pomegranates under water to free the arils (seed sacs), the arils will sink to the bottom of the bowl and the membrane will float to the top, sieve and put the arils in a separate bowl, reserve 1 cup of the arils from fruit and set aside, (refrigerate or freeze remaining arils for another use) In a large bowl, whisk together the eggs, milk, vanilla extract, cinnamon and nutmeg. Place the bread slices in a flat casserole dish, and cover with the egg mixture, let soak for 5 to 10 minutes Melt 2 tablespoons of butter in a 30cm nonstick skillet over medium-high heat, add the slices of the soaked bread to the pan and cook until golden brown, about 4 minutes per side Top the cinnamon French toast with the warm pomegranate apple compote, sprinkle with powdered sugar and garnish with fresh pomegranate arils POM Apple Compote: Heat pomegranate juice in a small saucepan over medium heat until it simmers, turn off heat; add sliced vanilla bean and dried cherries Let rest for 15 minutes until cherries are plump, scrape vanilla beans out of the pod and add them back into the compote; discard the remaining pod Heat a 30cm skillet over medium-high heat, melt 1 tablespoon of butter in the pan and add the sliced apples. Cook the apples until they begin to soften but still hold their shape, about 5 to 6 minutes Add the maple syrup to the apples along with the pomegranate juice with the cherries, simmer until the juice reduces to syrup, about 5 to 8 minutes      

Celebrate the royal union of the year with a POM Crown Jewels cocktail. A prince amongst cocktails, the POM Crown Jewels expertly blends the sweet tart taste of 100% pomegranate juice, with blackcurrant juice and tequila in a cocktail suitable for new royalty. Ingredients:• 30 ml POM Wonderful 100% Pomegranate Juice• 30 ml Tequila• 30 ml Blackcurrant Juice• 2 Large Strawberries (Hulled)• Lime Wedge• Lime Zest Preparation:• Add the strawberries and the POM Wonderful 100% Pomegranate Juice to a cocktail shaker glass and muddle well• Squeeze the lime wedge and drop it into the shaker along with the blackcurrant juice and tequila• Add ice and shake well• Double strain into a chilled cocktail glass and garnish with the lime zest and strawberry POM Wonderful 100% Pomegranate Juice is available year-round and is found in the produce departments of most Woolworths and Safeway stores nationwide. RRP is $4.98 for 473ml and $2.99 for236ml varieties.

POM Wonderful was recently on hand for the PCFA's "BBQ for Blokes" campaign. Everyone enjoyed sipping on refreshing bottles of POM Wonderful for lunch.   BBQ kits are available for sale, too! Click on the image above for more info.  Now for a few pictures from the event...

As September heralds Prostate Cancer Awareness Month, Toko and Tokonoma Lounge in Surry Hills have added a refreshing new cocktail creation to the menu called the 'Table4Ten Hiball'. Designed to raise funds and awareness against the illness that affects around 3000 Australian men and their families each year, the taste sensation will be on offer throughout September and is the perfect lead into summer. Engineered by Toko Bar Manager Benito Drovandi, the super-refreshing mix built with MARTINI Rosato and POM Wonderful 100% Pomegranate Juice is topped with San Pellegrino Aranciata and finished with a wedge of lime. The result is an intense fusion of Mediterranean crushed oranges and Californian pomegranate, strong in flavour and high in vitamin C with antioxidant properties. The cocktail will feature at the Table4Ten Sydney Dinner event and secret location after party to be held on September 28th 2010, and will also be on offer at Toko throughout the season with a $5 proceed from every cocktail sold going to the Prostate Cancer Foundation of Australia. 'T4T Supporter Offer' - Simply order your 'Table4Ten Hiball' when dining or drinking at Toko and Tokonoma and ensure your contribution to this years grand fundraising target - remember - for every cocktail $5 goes to PCFA.

On today's toughest stage of the Eneco Tour in The Netherlands, Aussie young-gun Jack Bobridge took his first pro win continuing the team's rich vein of form this August. After Svein Tuft won the opening prologue time trial and wore the leaders jersey, "Jacky Bobby" attacked his breakaway companions with 2km to go on the stage run over the same roads as the Amstel Gold Race, and held on for a superb solo victory. More on Cyclingnews.com Meanwhile Tyler Farrar almost made it yet another double victory day at the GP Ouest France in Plouay, narrowly missing out on victory to take second in the sprint behind Australian Matt Goss.POM Wonderful is a part of Jack Bobridge's training regiment.

To heat up this weekend's election parties, POM Wonderful has come up with some special cocktails!   Who will you be toasting to this weekend?     The POM Wonderful Flaming Redhead Ingredients: 45 ml POM Wonderful 100% pomegranate juice 45 ml vodka 115 ml lemonade Lemon wedge Preparation: Build the ingredients in a tall highball glass over ice Garnish with lemon wedge   The POM Wonderful Abbottini Ingredients: 30 ml POM Wonderful 100% pomegranate juice 22 ml Vodka 15 ml St. Germaine Elderflower Liquer 15 ml fresh lemon juice 22 ml triple syrup champagne Preparation:  Assemble the first five ingredients in a mixing glass and shake well with ice Strain into a flute and top with champagne    POM Wonderful pomegranate juice is available year-round at retail locations and is found in the produce departments of most Woolworths and Safeway stores nationwide. RRP is $4.98 for 473 ml and $2.99 for 236 ml varieties.

This winter, the Glycemic Index (GI) Foundation  is launching a TV spot debuting the new GI Symbol and POM! The commercial stars Olympic champion Ian Thorpe, who generously donated his time and efforts to help the GI Foundation get the word out about a healthy Low GI diet and the new GI Symbol. The commercial provides a brief explanation of the GI, along with a showcase of high and low GI foods – including POM!   POM Wonderful has been Certified as low GI with a GI value of 53 by the GI Foundation. It also meets the Foundations stringent nutrition criteria as an all round healthy beverage choice. Watch it here.

The White Revolver, Sydney’s most exclusive VIP lounge, celebrated Valentine’s Day with the help of POM Wonderful.  Guests, which included Sydney’s hottest celebrities, were treated to the night’s signature cocktail, “POM Cruise.” The cocktails and the décor were based off of the Stanley Kubrik film, Eyes Wide Shut.   

Over a four-day period, more than 6,500 visitors enjoyed artists, galleries and entertainment at Art Melbourne 2010.  To celebrate opening night, media and celebrities were treated to POM Wonderful and Vodka O cocktails in the Coco Republic VIP lounge.

Guests at Ravesi’s Bondi Beach swapped their shoes for flip flops to help California Tourism celebrate the arrival of California’s “surfing chef.” The launch of the new Australian version of the California website was also celebrated. POM Wonderful was enjoyed in POMojitos by guests, including celebrities James Tobin and Lizzy Lovette.

DNA Magazine recently celebrated their 10th year anniversary with a photo exhibition held at Urban Uprising Gallery. The exhibition highlighted the magazine’s most iconic images from the past 10 years. POM Wonderful was there to help celebrate. While guests viewed the art collections, they were treated to a cocktail of POM Wonderful and organic Vodka O. (Oh, hey POM fans -- we're just getting around to writing this tip. The event was held earlier this year.)

POM Wonderful 100% Pomegranate Juice was among the top three new lines in the fresh category recognised at the 2009 Woolworths Supplier of the Year Awards. It was the only juice nominated in any category in the 2009 awards. Sold and distributed by Perfection Fresh Australia, POM Wonderful became the top-selling juice in the premium category within six months of its release in November 2008. The juice was also named as a finalist in The Australian Women’s Weekly inaugural Product of the Year Awards.

For the ultimate cocktail, try making this refreshing blend for your friends at your Australia Day barbeque, inspired by the cool taste of POMx Tea.Ingredients• 60 ml POMx Pomegranate Lychee Green Tea• 45 ml vodka• 60 ml Tonic• 60 ml fresh orange juice• Mint leavesPreparation1. Muddle the mint leaves in the bottom of a highball glass with half of the POMx Pomegranate Lychee Green Tea 2. Add ice and the remaining ingredients. 3. Stir and garnish with the mint sprig.

Rilsta, who writes My Food Trail blog, wrote a great post about POM Wonderful. She talked about the slightly tart taste and the benefits of drinking POM Wonderful. And she even provided a recipe for some fabulous POM Wonderful pink buttercream cupcakes.   To get the recipe, check out her blog at:   http://myfoodtrail.blogspot.com/2009/11/recipe-pom-wonderful-juice-cupcakes.

For its antioxidant power and all-natural taste, POM Wonderful 100% Pomegranate Juice is the Men’s Health preferred fruit juice. 

Try POMx Tea for FREE, FREE, FREE! POMx Tea just arrived in Australia and you can sample it for FREE at some of your favorite Safeway and Woolworths this week! For times/locations in New South Wales, Queensland and Victoria, visit PomWonderfulTeaSampling.blogspot.com   POMx Tea is a premium blend of whole leaf hand-picked tea, and fruit juices including POM Wonderful 100% Pomegranate Juice. And in addition to being delicious and thirst-quenching, it is also powered by POMx pomegranate antioxidant concentrate. POMx is an incredibly strong blend of all-natural polyphenol antioxidants from the Wonderful Variety of pomegranate – the same variety used to make POM Wonderful 100% Pomegranate Juice.      There are three flavors to choose from: Pomegranate Peach Passion White Tea, Pomegranate Lychee Green Tea and Light Pomegranate Wildberry White Tea.    Enjoy your free sample of POMx Tea! Let us know how you like it on POM Wonderful Australia Facebook!  

  Peep Toe Shoes, one of Australia’s most popular designer shoe labels, hosted an exclusive invite-only store opening at Westfield Bondi Junction. The event launched their new signature purple sole. In celebration of the purple sole, Peep Toe created a signature cocktail for the evening, Purple Haze martini - a mix of POM Blueberry and Vodka O. Attendees were also treated to a the range of POM Wonderful pomegranate juice (100%, POM Mango, POM Blueberry and POM Cherry).  

POM Wonderful is being served as the signature cocktail at Table4Ten, the Prostate Cancer Foundation of Australia’s annual charity event on 22 Sept 2009.  Created by the award-winning sommelier, Paul Birtwistle of Toko Restaurant & Bar - Surry Hills in Sydney, the “Tokotini” is a combination of POM Wonderful 100% Pomegranate Juice, lemon juices, grenadine, gin, rhubarb bitters and Japanese plum wine.  Head over to the Toko Restaurant to try it – don’t wait, it’s only available until 31 Sept 2009.  Impress your friends, by serving the Tokotini at your next party. Here’s the recipe: Table4Ten "Tokotini"  Ingredients 30ml Beefeater 24 Gin 20ml POM Wonderful 100% pomegranate juice grenadine (below) 15ml Choya Umeshu 20ml Lemon Juice Dash Egg White   Grenadine 10ml POM Wonderful 100% pomegranate juice 10ml Grenadine Barspoon vanilla sugar 2 dash fee brothers rhubarb bitters   Method Shake all ingredients very hard (to create froth) and double strain into a chilled cocktail glass. Garnish with pomegranate seeds or a ‘caramelised pomegranate’ (pomegranate seeds caramelised between two sheets of isomalt sugar).   By the way, please remember to always drink responsibly!

Here we will be posting up news and up and coming events for POM Wonderful AU, as well as interesting tidbits of information. We're excited to reach out to all of you, and we want to hear from you too!  As you may know (and if not, read on), POM Wonderful is the world’s largest producer of "Wonderful" variety pomegranates, which are renowned for their unique combination of ruby red color, delicious taste, and superior antioxidants.  We grow all of our fruit in California's sunny San Joaquin Valley, and we use the pomegranates to make our 100% pure Pomegranate Juice, as well as 100% juice blends, such as Pomegranate and Mango. We carefully squeeze each pomegranate to make a unique, healthy and refreshing premium pomegranate juice just for you to enjoy! Our juice is delicious, has all-natural ingredients and does not contain artificial additives. Our 100% Pomegranate Juice is the highest source of polyphenol antioxidants, guaranteed to contain authentic 100% pomegranate juice, and backed by scientific research.  In fact, we've spent $31 million in research, and the results indicate that drinking a glass a day of POM Wonderful 100% Pomegranate Juice has promising health benefits.   So enjoy your POM, and if you haven't tried it yet, please do! And do check back soon for information on upcoming events where you can get a free sample and say hi. We look forward to seeing you!